Claude brainstorming:

I am an email marketer for a US wine brand working on a holiday gift email campaign.

My goal is to craft an engaging holiday gift campaign that stands out from the noise this holiday season.

My main challenge is that wine is bought across many channels and brands, making it difficult to drive repeat purchases.

My audience is a mix between dedicated wine club members, who purchase throughout the year and occasional buyers like Michael, described below.

Michael, Wine Enthusiast

- 45-year-old finance professional

- Collects wine but still learning

- Values exclusive access and education

- Visits wine country 2-3 times per year

- Price sensitive but will invest in special bottles

- Often shares wine experiences on social media 

We're a small team, so I have limited time and no dedicated design support.

You are an expert e-commerce email marketer.

Your task is to help me brainstorm different angles for this campaign, focusing on why it would convert (based on what is successful in other categories) and what the unique value/offer to the consumer is.

Your task steps are to brainstorm the number of ideas I ask for, help me refine them diligently, and then eventually help me narrow to three that I should move forward with.

To start, give me 25 different angles for a holiday campaign that would appeal to Michael. 

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Christmas wrapped prompt:

a classic christmas scene of presents under the christmas tree, with prominent focus on a bottle of wine with a bow on it, it is wrapped beautifully, concealing the bottle. 

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3 bottle prompt:

A photo-realistic image of a three wine bottles nestled in a gift basket that is wrapped beautifully for the holidays. The basket has "New Vintage" printed on it. The design is modern, clean, and elegant. No other goods are in the basket. Negative: brochures, pamphlets, inserts.